Tuesday, April 29, 2008

April 17, 2008

>>one hour walk–examples of various typography



#1– graphic design is a way to visually communicate a concept/idea through the combination of image and type. graphic design is constantly changing and expanding through the enthusiasm of designers contributing to the field. it is a way to send a message through careful research and exploration. it is a way to uniquely display the ideals/meaning/intentions of the company/organization or whatever you are designing for.
#2– typography is the use of text in a visually pleasing way to complete a concept and communicate a story
#3– my responsibilities as a design student are to research, explore, and expand my knowldege of design history in order to understand graphic design to help me create the best solutions possible and get a better understanding of what works and what does not. this knowledge of design history will aslo help me make choices about what fonts to use and what style to focus on.
#4– to get the most out of my VisCom classes it is important for me to ask questions, ask for constructive criticism and learn from others. it is important to do a lot of process work and refinements in order to achieve the best solutions. it is also important for me to give feeback and brainstorm with other students in order to help eachother reach the best solutions

April 10, 2008

>>Design Matters talk

debbie millman & paula scher...

about paula:
partner at pentigram
bad at typography in school
interested in illustration
likes painting type
doesn't collect art

---ah this is a very boring/bland convo

talking about the changes in cd covers
paula likes bigger format rather than small cd covers
album vs. cd covers

they discussed how young designers are not well-educated when it comes to design history and are ignorant--"ouch"
this seems to be a reoccurring theme--good thing i'm in the history of philosophy and design

i want to be a "thin slicer" a.k.a. a quick thinker-- realizing what is important and disregarding the insignificant information:: this would be a really good skill to have- not only when it comes to brainstorming & designing new corporate identities-but also with studying for tests-that is a problem for me-i study everything and takes notes on everything rather than figuring out what is important and focusing on that

-this interview was not my favorite-- i liked paula and i wish that she would have had more time to talk about design rather than her first crush or her guilty pleasure-- bc who really cares

#1– graphic design is a way to visually communicate a concept/idea through the combination of image and type. graphic design is constantly changing and expanding through the enthusiasm of designers contributing to the field. it is a way to send a message through careful research and exploration. it is a way to uniquely display the ideals/meaning/intentions of the company/organization or whatever you are designing for.
#2– typography is the use of text in a visually pleasing way to complete a concept and communicate a story
#3– my responsibilities as a design student are to research, explore, and expand my knowldege of design history in order to understand graphic design to help me create the best solutions possible and get a better understanding of what works and what does not. this knowledge of design history will aslo help me make choices about what fonts to use and what style to focus on.
#4– to get the most out of my VisCom classes it is important for me to ask questions, ask for constructive criticism and learn from others. it is important to do a lot of process work and refinements in order to achieve the best solutions. it is also important for me to give feeback and brainstorm with other students in order to help eachother reach the best solutions

April 03, 2008

>>Design Observer–2 articles

http://www.designobserver.com/archives/025212.html

>Thirteen ways of looking at a typeface by: Michael Bierut
I found this article very entertaining and it definetly gave me a new perspective, or 13, on how to look at and how to choose a font for a specific project. His catholic school analogy made me laugh and the part where his wife called him a slut. I wish I would have read this article before the logo project in graphic design, I had trouble deciding on what font to use for my logo and I didn't really know how to go about chosing one. I ended up picking something that I thought looked good with the style of my logo. I never considered who made the font, when it was made, its history anything beyond "it looks good."

http://www.designobserver.com/archives/029608.html

>Type Means Never Having to Say You're Sorry by: Jessica Helfand
I enjoyed this article a lot. The main emphasis of the article was focused on the importance of educating design students about the history of design. I agree with what the author is saying. I am in design history right now and I think the class, along with the journal activites, has helped me in my studio classes. I have definetly learned a lot about design history, typographers, and famous designers. I think it is important to know the history before you begin to try to create your own solutions so that you can have reason behind your choices beyond just, "it looked good."

#1– graphic design is a way to visually communicate a concept/idea through the combination of image and type. graphic design is constantly changing and expanding through the enthusiasm of designers contributing to the field. it is a way to send a message through careful research and exploration. it is a way to uniquely display the ideals/meaning/intentions of the company/organization or whatever you are designing for.
#2– typography is the use of text in a visually pleasing way to complete a concept and communicate a story
#3– my responsibilities as a design student are to research, explore, and expand my knowldege of design history in order to understand graphic design to help me create the best solutions possible and get a better understanding of what works and what does not. this knowledge of design history will aslo help me make choices about what fonts to use and what style to focus on.
#4– to get the most out of my VisCom classes it is important for me to ask questions, ask for constructive criticism and learn from others. it is important to do a lot of process work and refinements in order to achieve the best solutions. it is also important for me to give feeback and brainstorm with other students in order to help eachother reach the best solutions

March 27, 2008

>>helvetica.the walk...



even though i feel like helvetica is everywhere, i had a hard time finding a lot of it. i must have just overlooked a lot of things. after watching the movie i realized i overlooked things such as the north face brand or the target logo. things i see everyday that i know are helvetica but i am just so used to them i didn't even think to take pictures of them untill after the movie.

#1– graphic design is a way to visually communicate a concept/idea through the combination of image and type. graphic design is constantly changing and expanding through the enthusiasm of designers contributing to the field. it is a way to send a message through careful research and exploration. it is a way to uniquely display the ideals/meaning/intentions of the company/organization or whatever you are designing for.
#2– typography is the use of text in a visually pleasing way to complete a concept and communicate a story
#3– my responsibilities as a design student are to research, explore, and expand my knowldege of design history in order to understand graphic design to help me create the best solutions possible and get a better understanding of what works and what does not.
#4– to get the most out of my VisCom classes it is important for me to ask questions, ask for constructive criticism and learn from others. it is important to do a lot of process work and refinements in order to achieve the best solutions. it is also important for me to give feeback and brainstorm with other students in order to help eachother reach the best solutions

March 18, 2008

>> Helvetica. the movie

Helvetica is a documentary about the typeface, helvetica. The movie includes interviews with several well known designers such as; Erik Spiekermann, Matthew Carter, Massimo Vignelli, Wim Crouwel, Hermann Zapf, Neville Broday, Stefan Sagmeister, Michael Bierut, David Carson, Paula Scher, Jonathan Hoefler, Tobias Frere–Jones, Alfred Hoffman, and many more. This movie gives a lot of information on the typeface, the history, the designer Max Miedinger, and also shows several places where helvetica can be found. I enjoyed the part of the movie that showed logos and signs where helvetica was used because a lot of things that I see everyday I completely overlooked when I was taking photos of helvetica for another journal entry. Some parts of the movie were kind of strange to me. For example, when they said you can use helvetica to say I love you or I hate you... I was kind of like ugh yeah you can use any font to say that. Overall, it was an interesting movie, I like that I could recognize some of the designers from other videos, talks i have seen.

p.s. massimo vignelli's eyebrows are out of control

#1– graphic design is a way to visually communicate a concept/idea through the combination of image and type. graphic design is constantly changing and expanding through the enthusiasm of designers contributing to the field. it is a way to send a message through careful research and exploration. it is a way to uniquely display the ideals/meaning/intentions of the company/organization or whatever you are designing for.
#2– typography is the use of text in a visually pleasing way to complete a concept and communicate a story
#3– my responsibilities as a design student are to research, explore, and expand my knowldege of design history in order to understand graphic design to help me create the best solutions possible and get a better understanding of what works and what does not.
#4– to get the most out of my VisCom classes it is important for me to ask questions, ask for constructive criticism and learn from others. it is important to do a lot of process work and refinements in order to achieve the best solutions. it is also important for me to give feeback and brainstorm with other students in order to help eachother reach the best solutions

Thursday, April 24, 2008

organic element...






after researching more about frank lloyd wright-- i found that the three main things that inspired him were: nature, the horizon line, and natural elements. I want to pull more of his inspiration into my spreads for the exhibiton magazine because at first i was focusing on reflecting his style, which is very simple, straight lines, brown, green, and uniform. i want to add more of an organic touch and simplify my color palatte. i was looking at some posters to get ideas for what i should do to bring an organic element into my design.

March 6, 2008

>>meaning– by: John Rheinfrank and Katherine Welker

"Meaning" discusses different views of meaning when it comes to graphic design. The issue of "all form, no content." People wonder why certain colors and lines are used and what the meaning of certain graphic elements are. The old view of meaning was focused on form and the thought that the shape and form of an object would evoke a certain feeling or mood. The focus of design has shifted to include the interactions of the object with people. Now, the new view of meaning is to "plunge into sense-making and a disovery of the qualities of objects that collaborate to produce authentic, meaningful situations. Meaning focuses on concept and situation, focuses on how it will look on a shelf and in what envivronment it is going to be used.

>>rethinking modernism, revising functionalism– by: Katherine McCoy

McCoy discusses the change in design philosophy and artistic movements. When she was an undergrad design had a strong emphasis on problem–solving and form follows functionalism. She discusses how designed effected her everyday life and that the faith in rational functionalism got her her first job at unimark International. She discusses her experience with Swiss design and New Wave design in the 1970's. The point of this article is to look at the changes in design history and find a design ethic for yourself. She believes that design matters in life, not just hers but also her audience. She feels it is imporatant to be enthusiastic and to contribute to design so that it can keep changing and growing. "Only through change can we continue to push ahead in knowldege and expertise, theory and expression, cotinually building our collective knowledge of the process of communication."

#1– graphic design is visually communicating and idea or meaning through image and typography. it is constantly changing and growing through the enthuisiasm of designers and their contributions to the field.
#2– typography is the use of text to complete ideas/tell stories and further communicate a concept.
#3– my responsibilities as a design student are to reserch, ask questions, and develop my concepts so that my work has meaning. it is my responsibility to create new, unique solutions in order to help myself and others grow as designers.
#4– to get the most out of my VisCom classes it is important for me to listen, ask questions, do a lot of process work and come up with the best solution i can. it is important for me to brainstorm with other students and get feedback on my designs as well as give feedback to others and help them refine their solutions.