April 10, 2008

>>Design Matters talk

debbie millman & paula scher...

about paula:
partner at pentigram
bad at typography in school
interested in illustration
likes painting type
doesn't collect art

---ah this is a very boring/bland convo

talking about the changes in cd covers
paula likes bigger format rather than small cd covers
album vs. cd covers

they discussed how young designers are not well-educated when it comes to design history and are ignorant--"ouch"
this seems to be a reoccurring theme--good thing i'm in the history of philosophy and design

i want to be a "thin slicer" a.k.a. a quick thinker-- realizing what is important and disregarding the insignificant information:: this would be a really good skill to have- not only when it comes to brainstorming & designing new corporate identities-but also with studying for tests-that is a problem for me-i study everything and takes notes on everything rather than figuring out what is important and focusing on that

-this interview was not my favorite-- i liked paula and i wish that she would have had more time to talk about design rather than her first crush or her guilty pleasure-- bc who really cares

#1– graphic design is a way to visually communicate a concept/idea through the combination of image and type. graphic design is constantly changing and expanding through the enthusiasm of designers contributing to the field. it is a way to send a message through careful research and exploration. it is a way to uniquely display the ideals/meaning/intentions of the company/organization or whatever you are designing for.
#2– typography is the use of text in a visually pleasing way to complete a concept and communicate a story
#3– my responsibilities as a design student are to research, explore, and expand my knowldege of design history in order to understand graphic design to help me create the best solutions possible and get a better understanding of what works and what does not. this knowledge of design history will aslo help me make choices about what fonts to use and what style to focus on.
#4– to get the most out of my VisCom classes it is important for me to ask questions, ask for constructive criticism and learn from others. it is important to do a lot of process work and refinements in order to achieve the best solutions. it is also important for me to give feeback and brainstorm with other students in order to help eachother reach the best solutions